Sandford Tuey continues to detail how to develop and market a brand by using his Galactic Gladiators brand as an example.
Stage 4
I purchased Movie Magic software after extensive research and talking with film and television industry contacts. Final Draft and Movie Magic are the most accepted software programs in Hollywood and I chose Movie Magic. I also read every screenplay I could get access to and watched hundreds of movies in the genre.
Writing a screenplay is a daunting task but since I just finished the first draft of my first screenplay titled, ‘EXIT IN’ I was some what prepared for it. Exit IN is an immigration cop story where Richard Freedman, an immigration removals/detention officer, who during the escort of an illegal alien back to country of origin, loses his detainee and must complete the mission within three days or be fired allowing a major criminal to lead a deadly gang war in North America.
They say ‘write what you know’ and at that time I was working with Immigration Canada. So I took everything I knew about this subject and added real life details to the fictional script to make it as realistic a story with drama and suspense. I changed the names of the character to protect me. lol Great practice for a first time screenwriter. So practice by writing what you know as it is a great way to start learning the craft.
Stage 5
The main reason for writing Galactic Gladiators was due to some information I came across at the Film Forum during the Vancouver Film Festival (I’ve been attending this business conference since 1988). One of the Studio types mentioned that for every dollar made at Box Office, there are three to five dollars made from DVD/VHS sales but anywhere from ten to twenty dollars made from the toys and merchandise associated with the movie.
Well it takes the same amount of time to write a drama or love story (without a toy line), as it does to write a screenplay or novel with the possibility of toys and mass merchandise branching off of it. It made sense to come up with a concept with toy potential.
One day my son (age 8 at the time) asked me, “Dad, if aliens exist, why do they always abduct hillbillies and not the President?” I didn’t have an answer to that but I came up with one, and that is how Galactic Gladiators was born.
The next installment will be titled Galactic Gladiators Part #4.
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Order my ebook – FROM THE MIND TO THE MARKET – now. It will be available later in 2009. Pre-order by contacting Info@Playdigm.com.
(c) Sandford Tuey All Rights Reserved.